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Minuty Unveils Its 2025 Limited Edition Bottle in Collaboration with Elliott Routledge
A Fusion of Art and Winemaking
Château Minuty continues its tradition of merging artistic expression with winemaking by unveiling the 2025 Limited Edition Minuty M bottle. This year, the prestigious French winery has collaborated with Australian artist Elliott Routledge, bringing a fresh and vibrant perspective to its iconic bottle design.
Since 2018, Minuty has partnered with international artists to reimagine the visual identity of its celebrated M cuvée. Each collaboration serves as a unique artistic interpretation of the winery’s heritage, landscape, and commitment to quality. Elliott Routledge joins the ranks of renowned creatives who have lent their vision to Minuty’s annual limited edition project.
The Artist: Elliott Routledge’s Vision
A Contemporary Approach to Timeless Beauty
Elliott Routledge, a contemporary Australian artist, is widely recognized for his abstract compositions, which incorporate vivid colors, dynamic shapes, and textured patterns. His works explore themes of nature, positivity, and human connection. For this collaboration, Routledge immersed himself in the heart of Provence, drawing inspiration from the natural elements that define the Minuty estate and the Saint-Tropez peninsula.
“Collaborating with Minuty is incredibly special to me, especially coming from Australia, which feels so far away,” says Routledge. “Being in the heart of the rosé world and working with one of the best in the industry is an amazing experience. Spending time in the vineyard, learning about the winemaking process, and experiencing the unique landscape firsthand was truly inspiring.”
Capturing the Spirit of the French Riviera
Nature’s Influence on Design
The 2025 Limited Edition Minuty M bottle is an artistic homage to the energy and beauty of the French Riviera. Routledge’s design is deeply rooted in the natural elements of the region—sun, sea, wind, and rain. His artwork captures the dynamic interplay of these forces through a sophisticated blend of colors and patterns, reflecting the vibrant topography of Minuty’s vineyards.
A key feature of the design is the use of blue, a color that dominates Routledge’s artistic portfolio. Inspired by the breathtaking landscapes of Saint-Tropez, his interpretation transforms the Minuty bottle into a visual representation of the Mediterranean’s ever-changing hues. The transition from pink to blue on the bottle symbolizes the region’s stunning sunsets, while fluid wave patterns evoke the movement of the sea—a vital influence on Minuty’s winemaking process.
“My illustration reflects the topography of the land and incorporates key elements such as the Mediterranean Sea, rain, and vineyard landscapes,” explains Routledge. “The gradient from pink to blue embodies the essence of a Saint-Tropez sunset, blending colors, grapes, and flavors into one harmonious expression.”
A Creative Encounter with Minuty
Blending Heritage with Innovation
During his stay at Château Minuty, Routledge worked closely with the Matton family, who have preserved the estate’s legacy for generations. This creative exchange allowed the artist to understand the estate’s philosophy, winemaking expertise, and deep-rooted connection to the land. His experience culminated in a design that seamlessly merges tradition with contemporary artistry.
Accompanying Routledge in this creative journey was photographer Maxime Visticot, who documented the process through a stunning photo series. A native of northern France, Visticot specializes in analog photography, capturing the textures, colors, and emotions of his surroundings. His work offers an intimate glimpse into the artistic process behind the 2025 Limited Edition Minuty M bottle.
“Having the opportunity to work for Minuty in this collaboration with Elliott was a dream come true,” says Visticot. “The resulting photo series perfectly conveys the atmosphere of these moments of shared creativity.”
Minuty M: A Wine That Embodies Elegance and Freshness
A Timeless Rosé for Every Occasion
Beyond its striking design, Minuty M remains a benchmark of Provence rosé excellence. Crafted from a carefully selected blend of Grenache, Cinsault, and Syrah, the wine is celebrated for its aromatic complexity, freshness, and refined balance. With delicate notes of red berries and exotic fruit, its lively mouthfeel is rounded by a subtle sweetness, making it an ideal pairing for Mediterranean cuisine, seafood, and summer appetizers.
About Minuty
A Legacy of Excellence
Located on the Saint-Tropez peninsula, Château Minuty is a historic wine estate that has been producing world-class wines since 1936. Committed to sustainability and artisanal craftsmanship, Minuty is one of the few estates in the Côtes de Provence where grapes are still harvested by hand. Now in its fourth generation, the Matton family continues to uphold the winery’s legacy, creating wines that embody the essence of the French Riviera’s art de vivre.
The 2025 Limited Edition Minuty M bottle is a celebration of artistic vision and winemaking heritage. With Elliott Routledge’s inspired design, this year’s edition encapsulates the beauty of Provence, offering wine lovers a taste of the Mediterranean’s timeless charm in every sip.
For more information, visit www.minuty.com.
Château Minuty continues its tradition of merging artistic expression with winemaking by unveiling the 2025 Limited Edition Minuty M bottle. This year, the prestigious French winery has collaborated with Australian artist Elliott Routledge, bringing a fresh and vibrant perspective to its iconic bottle design.
Since 2018, Minuty has partnered with international artists to reimagine the visual identity of its celebrated M cuvée. Each collaboration serves as a unique artistic interpretation of the winery’s heritage, landscape, and commitment to quality. Elliott Routledge joins the ranks of renowned creatives who have lent their vision to Minuty’s annual limited edition project.
The Artist: Elliott Routledge’s Vision
A Contemporary Approach to Timeless Beauty
Elliott Routledge, a contemporary Australian artist, is widely recognized for his abstract compositions, which incorporate vivid colors, dynamic shapes, and textured patterns. His works explore themes of nature, positivity, and human connection. For this collaboration, Routledge immersed himself in the heart of Provence, drawing inspiration from the natural elements that define the Minuty estate and the Saint-Tropez peninsula.
“Collaborating with Minuty is incredibly special to me, especially coming from Australia, which feels so far away,” says Routledge. “Being in the heart of the rosé world and working with one of the best in the industry is an amazing experience. Spending time in the vineyard, learning about the winemaking process, and experiencing the unique landscape firsthand was truly inspiring.”
Capturing the Spirit of the French Riviera
Nature’s Influence on Design
The 2025 Limited Edition Minuty M bottle is an artistic homage to the energy and beauty of the French Riviera. Routledge’s design is deeply rooted in the natural elements of the region—sun, sea, wind, and rain. His artwork captures the dynamic interplay of these forces through a sophisticated blend of colors and patterns, reflecting the vibrant topography of Minuty’s vineyards.
A key feature of the design is the use of blue, a color that dominates Routledge’s artistic portfolio. Inspired by the breathtaking landscapes of Saint-Tropez, his interpretation transforms the Minuty bottle into a visual representation of the Mediterranean’s ever-changing hues. The transition from pink to blue on the bottle symbolizes the region’s stunning sunsets, while fluid wave patterns evoke the movement of the sea—a vital influence on Minuty’s winemaking process.
“My illustration reflects the topography of the land and incorporates key elements such as the Mediterranean Sea, rain, and vineyard landscapes,” explains Routledge. “The gradient from pink to blue embodies the essence of a Saint-Tropez sunset, blending colors, grapes, and flavors into one harmonious expression.”
A Creative Encounter with Minuty
Blending Heritage with Innovation
During his stay at Château Minuty, Routledge worked closely with the Matton family, who have preserved the estate’s legacy for generations. This creative exchange allowed the artist to understand the estate’s philosophy, winemaking expertise, and deep-rooted connection to the land. His experience culminated in a design that seamlessly merges tradition with contemporary artistry.
Accompanying Routledge in this creative journey was photographer Maxime Visticot, who documented the process through a stunning photo series. A native of northern France, Visticot specializes in analog photography, capturing the textures, colors, and emotions of his surroundings. His work offers an intimate glimpse into the artistic process behind the 2025 Limited Edition Minuty M bottle.
“Having the opportunity to work for Minuty in this collaboration with Elliott was a dream come true,” says Visticot. “The resulting photo series perfectly conveys the atmosphere of these moments of shared creativity.”
Minuty M: A Wine That Embodies Elegance and Freshness
A Timeless Rosé for Every Occasion
Beyond its striking design, Minuty M remains a benchmark of Provence rosé excellence. Crafted from a carefully selected blend of Grenache, Cinsault, and Syrah, the wine is celebrated for its aromatic complexity, freshness, and refined balance. With delicate notes of red berries and exotic fruit, its lively mouthfeel is rounded by a subtle sweetness, making it an ideal pairing for Mediterranean cuisine, seafood, and summer appetizers.
About Minuty
A Legacy of Excellence
Located on the Saint-Tropez peninsula, Château Minuty is a historic wine estate that has been producing world-class wines since 1936. Committed to sustainability and artisanal craftsmanship, Minuty is one of the few estates in the Côtes de Provence where grapes are still harvested by hand. Now in its fourth generation, the Matton family continues to uphold the winery’s legacy, creating wines that embody the essence of the French Riviera’s art de vivre.
The 2025 Limited Edition Minuty M bottle is a celebration of artistic vision and winemaking heritage. With Elliott Routledge’s inspired design, this year’s edition encapsulates the beauty of Provence, offering wine lovers a taste of the Mediterranean’s timeless charm in every sip.
For more information, visit www.minuty.com.